5 Social Media Tips for Finding and Engaging Your Target Audience: New Research

Do you know where your customers and prospects spend time online?
Marketers have long relied on market research to determine where to spend their advertising dollars on television, radio and print advertisements.
In the last few years, research organizations have begun providing intelligence on how consumers behave on social networks.
The following article is based on new social media research studies.

By Phil Mershon

http://www.socialmediaexaminer.com/5-social-media-tips-for-finding-and-engaging-your-target-audience-new-research/

Knights, Pirates, Trees Flock to Facebook

Mascots and Other Embodiments of Corporations Make a Comeback in Order to Tweet and Interac BySUZANNE VRANICA

http://online.wsj.com/article/SB10001424052702303812904577299763370731598.html?mod=LinkedIn

10 Steps to Learn More about Facebook marketing

With the latest predictions that the number of active Facebook users will reach 1 billion in 2012, some CEO and marketing managers may be wondering; why just jump in?
Brilliant post from Rune Haugestad - worth reading
http://runehaugestad.posterous.com/10-steps-to-learn-more-about-facebook-marketi

Google Gives Search a Refresh

Google Inc. is giving its tried-and-true Web-search formula a makeover as it tries to fix the shortcomings of today's technology and maintain its dominant market share.By AMIR EFRATI
http://online.wsj.com/article_email/SB10001424052702304459804577281842851136290-lMyQjAxMTAyMDEwNDExNDQyWj.html

Great Companies Start With Why

Customers buy brands, not products. If you can't articulate the reason for your company's existence, you're going to lose out.
Tom Searcy
http://www.inc.com/tom-searcy/great-companies-start-with-why.html

How Three Businesses Scored Big with Gamification

Ready or not, gamification is taking the business world by storm.
http://www.entrepreneur.com/article/223039

4 Simple Ways to Loose Traffic and Build Your Business

Aside from the fact that you’re staring at this post’s headline with a healthy dose of WTF right about now, it’s 100% true. How often do you think about what you’d give up in order to get more?
 by Erika Napoletano
http://socialmouths.com/blog/2012/03/07/4-simple-ways-to-lose-traffic-and-build-your-business/